poohteeweet for Oh No They Didn’t!:
Lionsgate, the studio that produces “Mad Men” for AMC, wouldn’t confirm the amount paid to license “Tomorrow Never Knows,” but a spokeswoman said it was the most expensive music deal the TV studio has made to date. Just as significant, Lionsgate says the episode, titled “Lady Lazarus,” marks the first time a master recording by the Beatles has been licensed for a television show.
According to the article, close to the tune of $250,000. It is easily the best use of “Tomorrow Never Knows” I’ve ever seen put to film. Bravo, Mad Men. (via The Paigey)
8 May 2012 / 2 notes